Are you a PrestaShop user for your online store? No worries because PrestaShop checkout is now automatically translated into multiple languages, making the process smoother for merchants and customers. With a more intuitive and accessible experience, you can increase conversions and provide a seamless shopping journey for your global audience.
In this article, we’ll explore why a multilingual checkout is essential, the key updates in PrestaShop’s translation improvements, and how this feature can help merchants expand their business internationally.
Why multilingual checkout matters?
A seamless checkout experience is crucial for any online store, especially catering to a global audience. A multilingual checkout ensures customers can complete their purchases without language barriers, leading to a more efficient and user-friendly transaction process. Here’s why it matters:
- Improves customer experience – When customers can navigate the checkout process in their preferred language, they feel more confident and comfortable, reducing frustration and increasing satisfaction.
- Boosts conversion rates – Language barriers during checkout often lead to cart abandonment. By offering a fully translated checkout, businesses can minimize confusion and encourage customers to complete their purchases.
- Expand market reach – A multilingual checkout allows merchants to tap into new international markets, making their store accessible to a broader audience and increasing sales opportunities.
Key updates in the PrestaShop checkout translation
Linguise has improved Prestashop checkout implementation, making it more seamless and resolving several issues that previously affected the process. With this update, merchants and customers can experience a smoother, fully translated checkout without disruptions.
Popup product translation without dynamic content
Previously, translating product popups required additional support from dynamic content tools, which made the process cumbersome. These popups, including product details and buttons, are automatically translated based on the selected language, ensuring a consistent multilingual experience.
With this improvement, merchants no longer rely on third-party translation tools to localize product popups. Customers can instantly view product information, pricing, and action buttons in their chosen language, creating a smoother shopping experience and reducing potential misunderstandings.
For example, here is the product detail page in English.
After that, we will try to translate it into Indonesian. As a result, the add-to-cart button will also be automatically translated.
Real-time translation for delivery options and checkout changes
One of the biggest improvements is automatically translating checkout elements when users change delivery options or other settings. Unlike before, where some elements reverted to the original language, the system retains the selected language throughout the checkout process, eliminating inconsistencies.
This enhancement ensures that every interaction within the checkout flow remains in the customer’s selected language, reinforcing clarity and trust. Whether modifying shipping preferences, payment methods, or order details, users can navigate the checkout process without language disruptions that could previously lead to confusion or abandoned carts.
Here’s a look at the automatic translation of the checkout page, for example, in the delivery options section, which was originally English.
Then, when translated into Indonesian, the results will be as follows.
Cart update messages
Adding items to the cart is now fully translated, addressing a previous issue where cart update messages remained in the default language. This enhancement ensures customers see a fully localized experience from product selection to final checkout, reducing confusion and improving overall usability.
By providing translated feedback for cart actions, such as adding or removing products, customers can easily understand real-time updates to their orders.
Here is how the cart message page looks in English before translation.
Once translated into another language, such as Indonesian, all messages on this page will be translated as well.
Conclusion
With these updates, PrestaShop’s checkout process is now more efficient, eliminating previous translation issues and ensuring a seamless experience for global customers. By providing automatic translations for product popups, checkout modifications, and cart updates, merchants can offer a more intuitive and user-friendly shopping experience, ultimately boosting customer trust and conversion rates.
If you want to enhance your multilingual store further, now is the perfect time to update Linguise and take advantage of the latest translation improvements.
